Setting Up the Pixel for Ad Reveal
Last updated: October 29, 2025
Your ads are talking — Ad Reveal shows who’s listening.
Now part of your Visitor Feed, Ad Reveal helps you see which contacts are clicking your paid ads (even if they haven’t converted yet).

Want to see exactly who’s engaging with your ads? Ad Reveal makes it happen — but only if the Vector pixel is in place.
Want to see exactly who’s engaging with your ads? Ad Reveal makes it happen — but only if the Vector pixel is in place.
Here’s how to set it up:
🧭 Step 1: Identify Your Ad Landing Pages
For every ad platform you’re running (LinkedIn, Meta, Google Ads, etc.), figure out where users land after clicking your ad. These are the pages that need the Vector pixel.
Example: If someone clicks your LinkedIn ad and lands on your pricing page, that pricing page needs the pixel.
🔧 Step 2: Add the Vector Pixel
Follow our pixel install guide to place the pixel on each ad landing page where you want to capture contact-level data.
Don’t skip this — no pixel, no Ad Reveal.
🏷 Step 3: Use UTM Parameters
Your landing page URLs must include both utm_source and utm_medium so Vector can attribute traffic to your ad campaigns.
Example:https://yourwebsite.com/pricing?utm_source=linkedin&utm_medium=paid-social
These UTM tags are what trigger Ad Reveal and help us tie traffic back to specific platforms.
📌 Quick Checklist:
✅ Pixel is installed on all ad landing pages
✅ URLs include
utm_sourceandutm_medium✅ You’ve double-checked the pixel setup guide